In the 1980s, they bought cashmere in Xinjiang, Qinghai, Inner Mongolia and other places, and then sold them to some domestic enterprises to make a difference. Now the bosses of the scaled cashmere enterprises are almost all the cashmere dealers who went to the village.
In 1998, under the leadership of the Ningxia Hui Autonomous Region Party Committee, Yang Jianrong and other small cashmere processing bosses went to Europe to study and learn. The exercise of learning has benefited a lot, and the new quality management system has enabled Lingwu's cashmere to develop by leaps and bounds from quality to process processing and testing.
In 2004, the government’s leading direction and the company’s development intentions were once again co-produced. After the cashmere industry raw materials “borrowed†from elsewhere, after fine processing and labeling the “label†of the brand, Ningxia realized “low-in and high-out†to It is much higher than the price of the original purchase price of the original cash, and then sold to the country and the world.
In 2007, the international cashmere giant Ordos Group and Ningxia Rongchang Cashmere Industry joined forces to create a high-quality product of “internationalization, garmentization and high-endâ€, and established Ningxia Erdos Rongchang Cashmere Products Co., Ltd., which produced 1.5 million cashmere sweaters annually. After the project is put into production, more than 1,500 new jobs will be created, and the annual sales income will increase by 1.2 billion yuan.
Ningxia Rongchang Cashmere Group has set up a research and development center. Its self-developed FN150 cashmere carding machine has been tested by authoritative departments. The performance and main technical indicators of this equipment have reached or exceeded the level of cashmere carding machines produced in the United Kingdom, Japan and other countries. National patent.
However, technology is there, and if you want to do a good job, you still need a brand. Yang Jianrong said that Ningxia large cashmere enterprises pay great attention to product quality and vigorously implement brand building. In the processing enterprises in the cashmere raw material acquisition, product production process and technology, strict control, the quality of cashmere and its products products steadily improved, to meet the needs of domestic and foreign customers, established the status of "Ningxia boutique cashmere".
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